Design

The Pool

Steve & Kate’s Camp

Product & UX, Strategy

The Pool was the Camp app. Kids could use it to view and share the projects they created as well as view how-tos and inspiration to get started and get unstuck on their projects.

I take a behind the scenes look at how I led the creation of The Pool and Springboard in my Human-Centered Process Case Study if you want to see all the nitty gritty details. Otherwise, view the final project and outcomes below.

Scope:

45 Camps around the U.S. serving about 30,000 kids

My Role:

  • Design Strategy
  • Product Management
  • UX Design
  • CSS
  • Coding Content
  • Robotics Content

Art Direction

  • Valerie Willis Tower

Outcomes

  • Daily content view count 50% of all Camp attendances
  • Daily camper and Parent views of camper created content at 90% + of all Camp attendances
Steve & Kate’s Camp